Influger is a platform that connects brands with creators and micro-influencers, helping them run and scale recommendation campaigns. Over time the system grew considerably and its interface could no longer keep up with the number of features, so it needed a new layout.
The project started before AI tools became part of designers' everyday work, so we carried out the UX audit entirely by hand. We analysed the extensive information architecture and identified the usability problems. It was time-consuming, but it taught us a lot and showed us how much a thorough analysis is worth.
