--- title: "Influger – UX audit and web app redesign | Sweet Lava" description: "UX audit and redesign of a web app that connects creators with brands. See the Influger case study and how a design system kept design costs down." url: https://sweetlava.eu/en/work/influger-ux-audit-redesign-design-system-web-app/ lang: en alternate_pl: https://sweetlava.eu/pl/projekty/influger-audyt-ux-i-redesign-aplikacji-webowej/ --- Marketing technology # Influger – UX audit, redesign and design system for a recommendation campaign web app How do you manage dozens of campaigns from your phone? A redesign of the web app behind a platform that connects creators with brands. Jerzy Koenigshaus ·Antonina Jasińska ![A phone showing the Influger sign-in screen](https://cdn.sanity.io/images/pgdlccfz/production/2ab46286e0cdf4efa71c2f8e4efc3ee2cb35a9c0-3600x2025.png?w=1600&q=90&auto=format) Context Influger is a platform that connects brands with creators and micro-influencers, helping them run and scale recommendation campaigns. Over time the system grew considerably and its interface could no longer keep up with the number of features, so it needed a new layout. The project started before AI tools became part of designers' everyday work, so we carried out the UX audit entirely by hand. We analysed the extensive information architecture and identified the usability problems. It was time-consuming, but it taught us a lot and showed us how much a thorough analysis is worth. Challenge The biggest constraint was the existing system, which was already coded. We could change the architecture only as far as the code allowed, so we focused on rearranging elements within the layouts and on advanced CSS changes. Adapting the large product-list tables to mobile devices took us the most time. We replaced them with a tile view, designed so that the app runs smoothly and stays fully accessible on every screen. ![Desktop layout of the Influger app](https://cdn.sanity.io/images/pgdlccfz/production/d33f108a1ab4ac15904fb2f0e2c116ee52086f74-2401x3207.png?w=2000&q=90&auto=format) desktop view ![Influger sign-in screen](https://cdn.sanity.io/images/pgdlccfz/production/3df03ca4e542a1024a33b3c3b5eadfb1da1cc350-2401x3211.png?w=2000&q=90&auto=format) signing in ![Selected mobile views of the Influger app](https://cdn.sanity.io/images/pgdlccfz/production/94199b395b3536d214b83d2c101256c0ee1eb7fc-2401x3207.png?w=2000&q=90&auto=format) selected mobile views ## How do you make a layout people trust? Building credibility was a parallel challenge, both visual and psychological. An app that handles real budgets and payouts has to look as secure and stable as a banking system, so there was no room for even the smallest visual flaw. We also had to give proper prominence to the logos of the many partner companies, so that they show the scale of the platform without cluttering the interface or overwhelming the user. ![Part of the Influger design system](https://cdn.sanity.io/images/pgdlccfz/production/41df312082b04cd90cd9f9bba3acaa3ec69b4006-4446x2500.png?w=2000&q=90&auto=format) design system ## A design system instead of duplicated work The app had dozens of views with the backend already in place. To keep costs down and speed up the work, we created a design system. We started by refining the key screens and then used them to build a consistent component library. That let us design the remaining views much faster, without repeating the same work, and keep the whole system visually consistent. ![A woman's hand holding a phone with the category view in the Influger app](https://cdn.sanity.io/images/pgdlccfz/production/328509069dfc78eb2b346a065429eae3087cf562-1605x1200.png?w=2000&q=90&auto=format) category view ![Influger sign-in screen on desktop](https://cdn.sanity.io/images/pgdlccfz/production/5c99e5ae087053b4984612077acf45e441bc9cd6-1605x1200.png?w=2000&q=90&auto=format) sign-in screen ## The result We delivered a complete design backed by a new visual identity covering the logo, typography and colour palette. The final interface is exceptionally clear, highly functional and, most importantly, inspires the trust that financial operations require. The whole project was completed and successfully handed over for implementation. The digital market is changing remarkably fast right now – some products arrive well ahead of their time, others a moment too late. We're very curious to see how the industry reacts to the new Influger, and we believe the solid UX foundations we laid will help the brand meet market expectations. By the numbers 79 UX audit pages 1 web app 1 design system 32 components ## Related services - [Web applications & SaaS development](https://sweetlava.eu/en/services/web-apps-saas/) - [Brand identity design & design systems](https://sweetlava.eu/en/services/branding-design-systems/) - [UX audits & UX/UI design](https://sweetlava.eu/en/services/ux-ui-ax/) ## Related projects ![Hexeline's new online store – product list and the mobile homepage](https://cdn.sanity.io/images/pgdlccfz/production/173b4d5d421e9f61a6c5af8fbc3364e6e9c5d40b-4340x2440.jpg?w=1600&q=90&auto=format) Premium fashion ### [ Hexeline – e-commerce design for a premium fashion brand ](https://sweetlava.eu/en/work/hexeline/) A completely new online store for Poland's premium womenswear brand Hexeline: from a revised brand book to every single view, checkout included. 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Read article → Development ### [ Web app vs website – what's the difference and which do you need? ](https://sweetlava.eu/en/blog/web-app-vs-website/) A website informs; a web application lets users act – log in, store data, complete tasks. We explain the differences, the technologies, the costs and how to pick the right path for your project. Read article → UX/UI/AX ### [ UX audit – what it is, what it costs and what you get ](https://sweetlava.eu/en/blog/ux-audit/) A UX audit finds the places where your website or app loses users and money. We explain how it works step by step, what it costs, what the report contains, how app and store audits differ, and how to run a basic review yourself. Read article → Product design ### [ What is a design system and when does your company need one ](https://sweetlava.eu/en/blog/what-is-a-design-system/) A design system is not "a nice kit in Figma" but a shared source of truth for designers and developers. We explain what it consists of, what it costs and when it pays off. Read article → ## Related terms - [Design system](https://sweetlava.eu/en/glossary/design-system/) - [Information architecture](https://sweetlava.eu/en/glossary/information-architecture/) - [Responsive design & mobile-first](https://sweetlava.eu/en/glossary/responsive-web-design/) - [UI (user interface)](https://sweetlava.eu/en/glossary/ui/) - [UX audit](https://sweetlava.eu/en/glossary/ux-audit/) - [UX research](https://sweetlava.eu/en/glossary/ux-research/) ## Want to know where your product loses users? A UX audit ends with a prioritised list of fixes, each with a rationale. Scope and quote within a few days. [ Get in touch ](https://sweetlava.eu/en/contact/?source=case-aplikacja-webowa)