On digital product design, technology and design craft – practice-based, jargon-free.https://sweetlava.eu/enhttps://sweetlava.eu/en/blog/ai-training-for-companies/https://sweetlava.eu/en/blog/ai-training-for-companies/Training alone rarely changes how a company works. We explain when a workshop makes sense, when it's better to implement the tools and teach the team on their own processes, and how to work out which pays off.Sun, 19 Jul 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/brand-manual-examples/https://sweetlava.eu/en/blog/brand-manual-examples/Three brand manual examples from our own projects, from a cultural institution to an orchestra. What a good manual contains, how to read other brands' PDFs and how to spot a document that actually works.Sun, 19 Jul 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/ecommerce-ux-audit/https://sweetlava.eu/en/blog/ecommerce-ux-audit/Traffic but no sales? A UX audit of an online store shows where conversion leaks – from the listing to the checkout. We explain what it covers, what it costs and what you get in the report.Sun, 19 Jul 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/web-design-krakow-guide/https://sweetlava.eu/en/blog/web-design-krakow-guide/The Kraków web design market spans everything from €300 template sites to €40,000 platforms. How to compare offers, what to ask an agency, and when a local partner genuinely matters.Sun, 19 Jul 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/how-much-does-a-mobile-app-cost/https://sweetlava.eu/en/blog/how-much-does-a-mobile-app-cost/From €15,000 for a simple MVP to €100,000+ for a mature product. We break down what drives mobile app development cost and how to read software house quotes.Fri, 03 Jul 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/how-much-does-an-online-store-cost/https://sweetlava.eu/en/blog/how-much-does-an-online-store-cost/From €6,000 for a store on a ready-made platform to €20,000+ for a custom build. We break down what building and running an online store really costs.Tue, 30 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/european-accessibility-act/https://sweetlava.eu/en/blog/european-accessibility-act/Since 28 June 2025, web accessibility has been a legal requirement in the EU for e-commerce, among other services. Who the rules cover, what to check and how to plan an audit.Thu, 25 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/website-redesign-without-losing-seo/https://sweetlava.eu/en/blog/website-redesign-without-losing-seo/A new website doesn't have to mean a drop in Google. We show how to prepare a URL audit, a 301 redirect map and post-launch monitoring, step by step.Mon, 22 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/full-service-agency-studio-or-freelancer/https://sweetlava.eu/en/blog/full-service-agency-studio-or-freelancer/A freelancer tempts with price, a full-service agency with reach, a boutique studio with quality and direct contact. We compare the three models and when to pick each.Wed, 17 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/ai-implementation-step-by-step/https://sweetlava.eu/en/blog/ai-implementation-step-by-step/How AI implementation works in practice – from a data audit, through a pilot with a measurable goal, to team enablement. With concrete price ranges and a list of situations where AI isn't worth it.Fri, 12 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/ai-agents-for-business/https://sweetlava.eu/en/blog/ai-agents-for-business/An AI agent completes multi-step tasks on its own – answering customers, qualifying leads, preparing reports. We explain how it differs from a chatbot, what it costs and where to start.Thu, 11 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/web-app-vs-website/https://sweetlava.eu/en/blog/web-app-vs-website/A website informs; a web application lets users act – log in, store data, complete tasks. We explain the differences, the costs and how to pick the right path for your project.Wed, 10 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/ux-audit/https://sweetlava.eu/en/blog/ux-audit/A UX audit finds the places where your website or app loses users and money. We explain how it works, what it costs, what the report contains and when user testing beats an audit.Tue, 09 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/brand-manual/https://sweetlava.eu/en/blog/brand-manual/A brand manual is the instruction manual for your logo – mark versions, clear space, colours, typography, examples of incorrect use. We explain what it should contain, how it differs from a brand book and what it costs.Mon, 08 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/ai-ready-brand-book/https://sweetlava.eu/en/blog/ai-ready-brand-book/More and more brand materials are created with AI, and a classic PDF brand book is unreadable to the tools. We show how to prepare brand guidelines in a format AI applies directly.Fri, 05 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/geo-aeo-website-visible-to-ai/https://sweetlava.eu/en/blog/geo-aeo-website-visible-to-ai/More and more buying decisions start with a question to an AI assistant rather than a classic Google search. See what this changes for your business and what to fix first.Mon, 01 Jun 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/ax-ai-experience-design/https://sweetlava.eu/en/blog/ax-ai-experience-design/AI is turning interfaces from deterministic into conversational and probabilistic. AX is the discipline of designing this new material – here are its principles.Tue, 26 May 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/how-much-does-a-website-cost/https://sweetlava.eu/en/blog/how-much-does-a-website-cost/From €800 for a template site to €40,000+ for a corporate platform. We break down what actually drives the price of a website and how to read agency quotes.Tue, 12 May 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/typography-in-digital-design/https://sweetlava.eu/en/blog/typography-in-digital-design/Typography is 90% of web design – almost everything a user sees is text. On how typefaces build brand character, readability and sales results.Tue, 05 May 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/what-is-a-design-system/https://sweetlava.eu/en/blog/what-is-a-design-system/A design system is not "a nice kit in Figma" but a shared source of truth for designers and developers. We explain what it consists of, what it costs and when it pays off.Tue, 21 Apr 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/visual-identity-step-by-step/https://sweetlava.eu/en/blog/visual-identity-step-by-step/How a professional visual identity is made – the process stages, what a good brand book contains, what it costs and when to grow the identity into a design system.Tue, 14 Apr 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/how-to-plan-an-mvp/https://sweetlava.eu/en/blog/how-to-plan-an-mvp/Most app budgets burn on features nobody needs. Here is how to scope an MVP that genuinely validates the idea – hypotheses, prioritisation and the usual traps.Tue, 07 Apr 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/woocommerce-vs-shopify-vs-custom/https://sweetlava.eu/en/blog/woocommerce-vs-shopify-vs-custom/Choosing a store platform is a decision for years. We compare WooCommerce, Shopify and tailor-made platforms – costs, flexibility, maintenance and the usual traps.Tue, 31 Mar 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/ux-vs-ui-differences/https://sweetlava.eu/en/blog/ux-vs-ui-differences/UX and UI get used interchangeably, yet they describe two different layers of a product. We explain the difference with examples – and what happens when one is missing.Tue, 17 Mar 2026 00:00:00 GMThttps://sweetlava.eu/en/blog/core-web-vitals-why-speed-sells/https://sweetlava.eu/en/blog/core-web-vitals-why-speed-sells/A slow website loses customers twice, in Google (lower rankings) and after the visit starts (abandonment). We explain LCP, INP and CLS, and how to genuinely improve them.Tue, 03 Mar 2026 00:00:00 GMT